Transparent website redesign pricing for South African businesses. When to rebuild, what it costs, and how to get more leads than your current site.
A website redesign in South Africa costs R28,000–R120,000+ depending on site complexity and whether the rebuild changes the underlying technology. Most SA businesses spend R35,000–R65,000 on a complete redesign. Signs you need a redesign: slow load times, poor mobile experience, low conversion rate, or a site older than 3 years.
All prices are in South African Rand (ZAR) and include design, development, and 30 days of post-launch support.
R6,999 – R18,000
High-converting single-focus page for campaigns, lead generation, or product launches.
R28,000 – R45,000
Multi-page lead generation system that positions your brand and captures qualified enquiries.
R45,000 – R120,000
Full online store with product catalogue, PayFast checkout, and order management.
R85,000+
Bespoke digital system with custom workflows, client portals, and third-party integrations.
Website redesign costs in South Africa depend on whether you are refreshing design only, rebuilding on a new platform, or adding new features and functionality.
Each additional page adds to design and development time. A 5-page business site costs less than a 20-page service catalogue. Pages 1–5 add approximately R1,200 each. Pages 6–15 add R900 each. Pages 16+ add R650 each.
A basic informational site costs less than one with booking systems, payments, or member portals. Feature additions range from R2,500 (blog engine) to R18,000 (custom analytics dashboard). Define only the features you will actively use.
Third-party integrations — PayFast, Peach Payments, CRM systems, ERP connections — each require development and testing time. SA-specific payment gateway integration (PayFast) adds R2,500. CRM integration adds R5,000.
Standard design (proven conversion templates) has no multiplier. Professional design (custom typography, brand palette) adds 25% to base cost. Premium UI (bespoke design system, micro-interactions) adds 60% to base cost.
Timeline also affects price
Standard delivery (4–8 weeks) has no premium. Fast-track (2–4 weeks) adds 25%. Urgent delivery (under 2 weeks) adds 50%.
Configure your exact requirements and see a precise, itemised investment estimate — no sign-up, no sales call.
Why IoT Advisory
The most common redesign mistake is treating it as a visual refresh. A redesign should audit what is working, fix what is broken, improve conversion architecture, and deploy on a faster technical stack. We approach every redesign as a revenue system upgrade.
3–5×
more leads than passive websites
<1s
median page load time (Next.js)
90+
Google Lighthouse score, every build
6–12mo
typical investment payback period
Redesign triggers include: site older than 3 years, Lighthouse score below 70, mobile bounce rate above 70%, fewer than 1 enquiry per 100 visitors, or a significant rebrand. A redesign is justified when the expected increase in leads outweighs the investment — which it almost always does within 6–12 months.
A full website redesign takes 4–8 weeks depending on scope. A visual refresh on an existing system takes 2–3 weeks. A platform migration (e.g. WordPress to Next.js) with full redesign takes 6–10 weeks.
Standard delivery takes 4–8 weeks from strategy sign-off to launch. Simpler systems (5–8 pages) are delivered in 3–5 weeks. Larger systems with e-commerce or custom integrations take 6–10 weeks. Rush delivery is available for an additional fee.
Price is driven by four key factors: number of pages, feature complexity (booking systems, payments, portals), design level (template vs custom UI), and delivery timeline. A site with a booking system, CMS, and premium design will always cost more than a basic 5-page brochure site — and generate significantly more leads in return.
Yes. Projects are split into four milestone payments: discovery deposit (25%), design approval (25%), development (25%), and launch (25%). This structure means you only pay for completed work. Monthly care plans for hosting, updates, and support start from R1,500/month post-launch.
Every system includes: strategy and UX planning, professional design, full development, mobile optimisation, SSL setup, Google Analytics 4, on-page SEO foundations, lead capture forms, and 30 days of post-launch support. Higher-tier systems add CMS, integrations, and advanced analytics.
Ready to start?
Use the calculator to scope your redesign and get an accurate investment estimate. Free discovery call available to audit your current site.
No contracts. No lock-in. 100% transparent pricing. Johannesburg-based team.